The Brand Health Benchmarking section of Analytics provides you with a deep understanding of how consumers feel about your products on retailers' websites and how your products and brand(s) compare to your competition.
- Brand Rank: Quickly compare your brand(s) with competitors to see how your brand(s) ranks in review performance and where you can improve
- Product Rank: Review which components affect your Brand Health Score within your portfolio to drive improvements
- Sentiment: Understand how consumers feel about your brand(s) and products and gain insights on what's important to consumers. Look at the product themes important to you to understand how consumers feel about your products vs. the competition and gain insights so you can take direct action.
- Compare: Compare sentiment and review ratings across key themes that are important to you by product, brand, or category and compare your brand(s) and products to the competition