PowerReviews' Review Display technology provides SEO benefits by rendering Rich Snippets (also known as Rich Results) on Google's organic Search Engine Results Pages (SERPs).
A Rich Snippet is a result returned by Google that contains more extensive detail than a standard result/snippet on Google's SERP.
While a standard search result usually contains the product's name, URL, and description, a Rich Snippet contains extras such as a star rating, aggregate rating, number of reviews, and sometimes review content.
Example (Standard Snippet):
Example (PowerReviews Rich Snippet):
To learn more about our Enhanced SEO options and considerations, click here. To learn more about implementing Enhanced SEO, click here.