The Visual Content Collection feature is a visual-first call to action that you can enable within your Follow-Up Emails. You can choose to send this request as the first touch point to collect new content, or as a follow-up request to collect more user-generated visual content from shoppers.
PowerReviews customers see an average 154% increase in visual content collection with this feature.
Note: The Visual Content Collection email is sent as a second send to your customers if they haven't filled out the Write-a-Review form.
To learn more about implementing Visual Content Collection, click here.