Shoppers use reviewer demographics when interacting with the Review Display to help gather relevant context of whether a product will be right for them. The Demographic Display is an enhancement that allows up to three additional display fields to be featured in the review, alongside the reviewer's name and location (ie., Age, Hair Color, Skin Type, etc.)
The three fields selected for the Demographic Display are based on the key associated with the questions, and the order the questions appear on the Write-a-Review form. It will automatically select the first three demographic data points to appear out of this list:
- Age
- Skin Tone
- Skin Type
- Eye Color
- Hair Type
- Body Type
- Pant Length
- Height
- Bra Size
- Cup Size
- Describe Yourself
Any remaining MSQs (Merchant-Specific Questions, or custom questions) are displayed in the More Details section of the review in the Review List.
Example (without Demographic Display):
Example (with Demographic Display):